This course was updated on April 21, 2013 to include recent changes to the YouTube channel layout!
Imagine using the third most popular site on the Internet to drive hundreds of potential clients your direction. Most people only use a fraction of the marketing potential which is freely available on YouTube.
And YouTube visitors tend to convert more often, and click deeper into websites, than visitors from other social sites. Are you taking full advantage of this motivated audience?
YouTube has always been my most successful social media platform for generating leads and sales. And I am excited to share my tactics with you!
So, how can my “Leveraging YouTube” course help you tap into the marketing power of YouTube?
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I will show you how to optimize your YouTube channel to drive more traffic to your website
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You will learn to generate more subscriptions, sales, and leads from within your YouTube videos
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I will let you in on little-known tactics that can result in hundreds of conversions
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You will get tips and tactics for optimizing your YouTube videos for top exposure
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I will teach you how to become a YouTube partner and link directly to your website from your videos
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You will learn how to leverage other social media platforms to promote your videos
PLUS:
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You get the scoop on the most current changes to the YouTube platform
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You will learn through hands-on, real-world demonstrations
Start the “Leveraging YouTube” course and start turning your video views into conversions today!
For any enquiries, please leave us a message on the comment stream at the bottom of the page.

I have authored three books on Social Media, the Mobile Web, and Search Optimization. I am also a publisher, developer, and business owner.
I use social media to market my own business, books, and courses every day. I am a YouTube partner with nearly 200,000 views and over 1,000 subscribers.
My book, The Social Media Survival Guide, was one of the first books written on social media, and is already being released in its third edition. This book is used as a text in many colleges and universities worldwide.
I developed the social media certificate program for Drury University, and use social media daily to market my own publishing, web development, and e-learning businesses.
I am a life-long learner who loves to share her diverse knowledge. My teaching style has been described as “straightforward, comprehensive, hands-on, and real-world.”
My students have referred to me as a: “social media powerhouse,” “social media guru,” and even a “social media Jedi.”







